News

Our blog sees a range of advice, guidance and support – from technology solutions to pearls of wisdom we gather as we work. If you have a particular interest, we always want to hear about it.

Read the full blog or check out our recommended posts:

16 January 2017

Mags is speaking at TTE 17

I’m really excited to be speaking at TTE on Enhancing the brand: does online marketing ever work? When I was asked to speak on this topic (marketing stage at 12.30 on Tuesday),  I will admit my initial reaction was all about Homer. In one sense, I love to talk marketing so will be keeping up...
10 January 2017

Join us at TTE 2017 – Travel Technology Europe

We're exhibiting at Travel Technology Europe! - come and see us on stand 112

Travel Technology Europe (TTE 17)  is a must-attend event for any tour operators, travel agent or sector specialists looking to keep their knowledge up to date – and shop for ideas. Two key reasons to attend We appreciate you’re busy but there’s good reason to set some time aside and attend TTE17. We think these…

3 January 2017

Building effective customer relationships

Building effective customer relationships There are hundreds of statistics about how service is vital to your organisation’s success.  We’re not here to teach anyone to suck eggs we all know how important it is.  If you don’t believe it, you can check out this collection of customer service stats for yourself. What matters for tour operators…

14 December 2016

7 top travel tech trends for 2017

  We’ve read, reviewed and racked our brains.  We’ve thought and pondered. The result – our 7 top travel tech trends for 2017. Many trends and gizmos that are highlighted in technology press feel unreal, or out of reach.  But the pace of technology change today is exponential. What were last year’s impossible dreams, are…

7 December 2016

Salesforce and Artificial Intelligence

Artificial Intelligence

This blog is one of a series by Tin Aung, Chief Technology Officer of Appssential.  The brains behind Sugati, the innovative Salesforce-based travel CRM platform, Tin keeps track of trends, new tech and other key themes and what that means practically for tour operators and agents.  Salesforce and Artificial Intelligence I love it when the platform…

28 November 2016

Effective travel sales consultants

  Your sales consultants are important to your organisations success.  That’s a pretty obvious thing to say, but they are.  Your businesses success is down to them as much as it is to all your other efforts.  They’re the front door, shop face and brand ambassadors for what you do.  They are your customer experience…

21 November 2016

Webinar: Face the future – accessible technology for tour operators and travel agents

Face the future - accessible technology for tour operators and travel agents In the early days of mass consumer travel, the high street travel agent was the only place to get advice about beaches in the Bahamas, restaurants in Rio, traversing the Trans-Siberian and aviation options for Australia. Today, customers can readily access information from...
21 November 2016

5 things we’ve found over the past week or so

We’ve always got our eye on the news for the sector – here’s a few articles that have caught our interest over the past week or so. A round up of the 10 tech trends that travel folks were talking about at WTM last week.  Which are on your list? (Travolution) Are you ready for…

14 November 2016

What on earth is AI?

This blog is one of a series by Tin Aung, Chief Technology Officer of Appssential.  The brains behind Sugati, the innovative Salesforce-based travel CRM platform, Tin keeps track of trends, new tech and other key themes and what that means practically for tour operators and agents.  Artificial intelligence. These days everyone in the tech sector is…

31 October 2016

Customer experience: should it be so hard to get a quote?

I’ve recently made some enquiries about a trip I’m planning to take with some friends.  It’s been an edifying experience in many respects.    The reason I want to tell you about it is that it’s not an isolated incident, and it really doesn’t have to be like this for you as tour operators and individual…