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Category: Events

Sugati at WTM London 2026: See AI at Work in Travel

Stand S16-428 · ExCeL London · 3–5 November 2026 Forty-six thousand people. One hundred and eighty countries. Three days in London, and one question on everyone’s lips: what can AI really do for a travel business? Come to Stand S16-428 and see it working for yourself. Every November, the travel world comes to London. For […]

Sugati at TFest Chapter VII: Human Connection in an AI-Driven World

Artificial intelligence can now draft an itinerary in seconds. It can answer an enquiry at 3am, compare a hundred hotels and summarise a supplier contract before the kettle has boiled. So what, exactly, is a luxury traveller paying for? The one thing AI can’t replicate: a person who knows them. An advisor who remembers that […]

Sugati Heads to Virtuoso Travel Week 2026

Confidence. Community. The Future of Luxury Travel. Luxury travel isn’t simply about where people go. It’s about how they feel every step of the journey. Clients expect experiences that feel effortless. Advisors promise journeys that are personal, seamless and unforgettable. Behind every extraordinary holiday sits an intricate network of people, suppliers and technology working together […]

Calm in Uncertain Conditions

Wars, political instability and currency volatility are reshaping travel margins. Here is how stronger operational visibility helps travel businesses regain control. Wars across Europe and the Middle East continue to affect fuel prices, airline routing and consumer confidence. Political instability in the UK has added further pressure to an already fragile economy. Inflation continues to […]

Travel Tech Show: London 2026!

Bringing Destination Happy to London At Sugati, we’re driven by the belief that technology should empower people, not replace them. As we prepare for Travel Tech Show London, we invite you to join us in exploring how our solution can bring the “romance” back into your travel business by making the complex feel simple. We look […]

Year 2026 : Clarity, Without Compromise

Why a luxury travel operations platform must reduce friction before it adds intelligence. As 2026 begins, the priority for luxury travel leaders is no longer radical reinvention. It is certainty. In a market shaped by rising expectations, tighter margins and increasing operational pressure, confidence comes from operating on a luxury travel operations platform that is […]

A Season of Giving: Empowering Travel Businesses with Clearer Payments and Stronger Margins

Every festive season gives us a moment to pause, reflect and appreciate the journeys we help create — the remarkable experiences our travellers enjoy, and the partnerships that make them possible. At Sugati, this time of year always inspires us to ask a simple question: how can we bring even more clarity and empowerment to […]

Sugati at World Travel Market 2025 – Effortless Travel Unlocked

Meet Sugati at Stand S2-428 From 4–6 November, Sugati will be at World Travel Market, London, showcasing how our Salesforce-native travel CRM helps travel companies connect every part of their business — from marketing and sales to operations and finance — in one beautifully simple system. Sugati empowers travel businesses to plan and manage every […]

Boost Travel Sales with a Business Process-Led Travel CRM

In today’s competitive travel industry, a powerful Travel CRM can make all the difference between just keeping up and truly standing out. At Sugati, we work with travel businesses worldwide to refine their processes, improve client experiences, and increase bookings — all through technology that works seamlessly behind the scenes. That’s where a business process-led […]

Start Simple. Scale Smart. Stay in Control in Your Travel Business

  If you’re looking for a powerful and easy-to-use smart import itineraries tool, you’re in the right place. Here at Sugati, we understand how important it is to provide your clients with beautifully designed, detailed travel itineraries. But we also know how long it can take. Manually pulling together trip details – including content from […]

Seamless Travel Payment Solutions for Effortless Transactions

Taking payments shouldn’t be a hassle—no matter where your clients are. That’s why Sugati offers robust travel payment solutions, integrating with multiple payment gateway providers to give you flexibility and peace of mind when handling transactions across different regions. With trusted partners like Stripe, Flywire, Checkout, TrustPayments, Ecommpay, and Authorize.Net, you can provide a secure […]

Convert Enquiries to Bookings with Sugati’s Beautiful New Interactive Itineraries

You may already know that Sugati’s Travel CRM for tour operators is the best travel management software around. Our tools give you a fully integrated experience, allowing you to seamlessly run your entire travel business on one easy-to-use system. Now we’re excited to introduce our new interactive itineraries. We understand how important it is to give […]

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