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Sugati means ‘Happy Destination.’ We aim for a happy, seamless experience for both you and your customers.

At Sugati, we all share a passion for innovative technology, excellent customer service, and transforming travels.

Each member of our team brings their own unique experiences and expertise to ensure that you, our clients, are fully satisfied with our service.

We’re a fun bunch, but we’re also seriously professional. We know that Sugati is successful thanks to our working as a team, striving always for excellent service. So while we’re naturally creative and innovative, our sole aim is to exceed your expectations and provide superb experiences for all your customers.


Our core values of trust, transparency, resilience and community influence everything we do.

We pride ourselves on being clear and fair. No hidden fees. Complete transparency for our clients. Our commitment to trust is evident in the service we provide: dependable in every aspect. Built on the same foundations of hospitality that we know our businesses can rely on.

Sugati Culture









At Sugati we have sustainability at our core.

While tour operators struggle to meet growing market demands, due to the lack of scalable technology solutions, we offer you a streamlined solution to save you time, money and resources.

Instead of relying on multiple platforms to promote, sell and deliver holidays, our integrated software will make your business more efficient and smoother to set up.

It’s more essential than ever for travel companies to measure and reduce their carbon footprint. With Sugati, all your operations can be streamlined, and therefore more sustainable.


Sugati has been a valuable asset to our travel business right from the beginning of our journey. Their user-friendly platform with clear tutorials allowed us to learn how the system worked and then build itineraries with ease.

They go the extra mile by offering training, tackled by Tin, whose leadership and overall expertise have been invaluable. Amir’s help with sales development has been instrumental in getting us up and running. Their supportive team, with Laura as our dedicated account manager, is always available to help troubleshoot any errors. The smooth integration with our Vamoos client app has been received positively by all staff and clients. Overall, Sugati’s forward-thinking approach and approachable demeanour, personified by Amir, Tin, and Laura, make them a pleasure to work with. As a small start-up travel company, we especially appreciate their friendly team environment and events that they run every year. This fosters a sense of partnership, and we feel confident we can grow together.

Ludo Bennett-Jones
Love to Explore

Job Opportunities

Marketing Executive Posted on 10.06.24

An incredible opportunity for an aspiring marketer or an accomplished marketeer to join a reputable travel technology team based in Richmond, London.


  • Excellent time management; strong multi-tasking and organisational skills
  • Degree in Digital marketing or similar
  • Excellent verbal / written communication skills

Other Details

  • UK visa sponsorship available
  • 8 hour shift
  • Monday to Friday
  • Job Types: Full-time, Permanent, In-Person
Salesforce Developer Posted on 01.06.19

As a member of the Project Delivery Team, you will report directly to the Head of delivery and will play a key part in ensuring that all CRM and App solutions are delivered to client expectations and meet Appssential’s high standards. You will provide a pivotal link between the Project Management Team and Quality Assurance Team, ensuring quality standards are met and the solution delivers on the project brief, prior to client delivery.

You will become part of the outstanding Development Team to understand the brief, assisting the Project Manager in raising concerns and things to be aware of when writing the design specifications, before working closely with the quality assurance team to thoroughly test the solution. The main focus of the role will be on quality Development. However, you will be involved throughout all stages of the project.

  • 4+ years experience using
  • Dev 401 / Platform App Builder certification
  • Excellent javascript skills
  • Experience with AngularJS is desirable
  • Experience building Lightning Components is good to have
  • Proven track record of working within a professional effective team
  • Ideally successfully completed a Bachelor’s degree
  • Platform 1 or Platform 2 Certification is good to have
  • Sales Consultant and Service Cloud Consultants is nice to have
Business Development Executive Posted on 01.11.22

The Business Development Executive role will report directly to the CEO. You will be responsible for achieving monthly sales targets through proactive sales activity. The main sales focus will be selling Sugati, our cutting-edge, comprehensive solution for businesses within the travel sector.

You will strategically prospect for new opportunities through outbound calls, effective use of social media platforms, and engage with existing customers to establish business opportunity leads. Targeting senior-level decision makers, you will deliver effective demonstrations, both online and in person, and manage the sales process from lead-inception to ongoing client relations.

Hunting for new business is vital in this role and you will need to be hungry to develop your own pipeline and establish relationships with clients. By providing a consultative sale using tailored pitches, a good knowledge of the product, and exceptional customer service, you will understand your client’s needs allowing you to close deals in order to overachieve on your revenue target.

This is a hybrid role mainly working remotely but with the ability to meet face-to-face twice a week in London.


  • Proven track record in consultative selling and developing and/or managing new accounts
  • Experienced negotiator and relationship builder with the ability to overcome objections in a confident, professional manner
  • Resourceful, and proactive with the ability to close large deals
  • Experience working in a customer-facing role
  • High aptitude for quickly learning the product and associated technology
  • Experienced of working in a professional team environment
  • Presentation skills
  • Strong Sales experience ideally within the travel sector


  • Experience in the Travel or Tech sector