Salesforce partner since 2014

The reasons why you’ll love Sugati Travel CRM

What you will love in Sugati Travel CRM…

Knowing for a fact that the number of travel technology solution providers is growing a lot, we need, as a travel CRM platform, to be different and unique. Being unique and saying to be unique it’s such a different thing, don’t you think? What we would like to say, isn’t how better we are from our competitors, but why we make such a difference. We would like to talk to you about how our clients have been seduced by Sugati, what they do actually like in us. By way of re-introduction, Sugati is a bespoke travel CRM designed mainly for Tour operator and Travel agents. Our clients are all different but very similar in a way. Let me explain why just now. Of course, they are different because they are operating in different countries, sending their clients to different types of destinations, selling different types of holidays but they all have something in common;  they found the right CRM technology for their travel business. But the real question is : Why you would love Sugati more than another CRM solution?

1. Our CRM solution is designed mainly for the travel trade

Being able to meet with travel expectations when features are generally applicable for all businesses seems to me to be difficult. We have designed a travel CRM solution to respond to your business needs. Sugati is born from Tin,  passionate in travel and technology. It was evident for him to create a travel CRM solution to respond to years of questions. You are probably questioning yourself about what are the typical travel features that a travel business needs? For your purpose, we have listed down some of the key features you will find in Sugati just right here.

2. Based on top the number one CRM

We are based on Salesforce, the number one CRM in the world. That means that Sugati is a native Salesforce platform travel solution. We are ISV partners, so we benefit from a cloud-based and trusted CRM solution. We are proud to say that Salesforce is powerful and beneficial to you. In addition to Sugati travel CRM features, you will be able to use features form the best CRM in the world.

3. Our team is fun and professional

That is probably the only reason why you would like to join the Sugati ship! Just kidding… On a serious note, our team is passionate, committed and funny! Like you, we create long and trusted relationships with our clients.  Our teamwork makes your dreams work!

4. We are flexible and we look after you

Part of our values, we always try to find the right and best fit for you. We are understanding and are always listening to you. Sugati is a technology solution provider and is growing really fast. When you jump onto the Sugati ship we basically want you to grow with us. Even when we have implemented our travel CRM solution to your business, we always make sure that we support you and train you all along our relationship. Our customer success team, as well as our project managers, will always look after you.

5. You will enjoy a user-friendly interface

Sugati Travel CRM is designed for travel agents and tour operators mainly. We have designed Sugati in such a way that it will make your life easier. We are focusing on customer experience as much as you are and we know that technology is rapidly changing and our designers are constantly working on new ideas to make Sugati even better.

6. Inventive and Creative

Creativity, that is one of the words you should think about when you talk about us. We know that it’s important for you to see the evolution of your travel CRM solution. You obviously want to be able to find new features and functionalities all along your Sugati experience. In addition to our developers’ work, you as a user and partner will get the chance to talk about your own experience. So, why don’t you suggest new automation or features you would like to see in your dreamed travel CRM software?

As much as a travel agency and tour operators need travel technology CRM to gain efficiency, it’s often complicated to realise that. Think about when you create your different itineraries, you send your quotes, talk to different suppliers as well as deal with multiple currencies, that takes a lot of your energy. For us, it’s important that you feel special at Sugati, that you really enjoy the experience with us and furthermore you become really efficient.

We would love to meet up with you and demonstrate to you Sugati. Sugati means ‘Happy Destination’, we are sure we will find the best destination for your travel business.

What are the real travel agents and tour operators’ challenges?

Tour operator & Travel Agent challenges…

Tour operators and travel agents face challenges on a daily basis. Our mission at Sugati travel CRM is to understand these challenges and different environment changes to provide the best CRM solution for the travel trade.

The luxury tourism sector, bespoke holidays and amazing experienced sellers are facing a high demand from the travellers. According to the ITB World Travel Trends Report 2017/2018, declared that the luxury segment represents 70% of the gross travel market. This hefty percentage makes all the bespoke and luxury holidays’ seller confident for the following year.

However, while the market is promising, the customers are furthermore picky and looking for unique experiences.

To be a travel luxury ambassador or holiday seller is not an easy job, but what are the real difficulties?

Travel agent challenges explained by Sugati

1. Duplicate data entries

We consider a travel business as a data collector. You, as a travel business, receive a lot of data from different platforms (website, social media, call centre, resellers, etc). The difficulty here is to avoid creating double entries, meaning to create twice the same buyer persona! You can definitely deal with different lead sources without having any duplicated data, however, you will need a lot of time as well as an excellent communication within your team and even between multiple agencies, if it is the case. Nothing is more annoying than to push an advertisement two times to the same prospect! Isn’t it?

2. Dealing with many enquiries

Because the demand is increasing in the travel industry, travel agencies and tour operators have a lot of enquiries to deal with. Coming from different places and at the same time, it’s quite difficult to organise your workflow without missing anything. Personal information, type of room required and even the payment method needed… In addition, travel businesses have generally so many suppliers involved in the travel itinerary that it can become a nightmare for them to deal with.

3. Costly mistake

We know that from a travel agent point of view it’s complicated to deal with many suppliers, different currencies, client and supplier payments, due dates and so on. Isn’t it important from a business perspective to have good relationships with suppliers? Do you think that paying them with many delays or the wrong amount will help you create a good one? Definitely not!

4. Wasted time

Travel agents lose a precious time (in most cases) trying to find information from the itinerary builder, supplier payment dates to the client’ preferences. Creating an itinerary involves finding the right suppliers (matching the client’ requirements), searching for the right prices as well as defining the margins accordingly. This is a waste of time, you would rather spend this time with another prospect!

5. Liability of not knowing your client requirements

What is also frustrating for a travel agent? What is their big weaknesses in terms of customer service? The knowledge of their customers! You as an individual, a buyer, you want your provider/travel agent to be able to know who you are, what you want and what you might be interested in. Isn’t it such a frustration when you call your travel agent to book a fantastic holiday trip and he/she starts asking you the questions you have already answered a thousand times when you booked your last trips? What a travel agent needs is automation, all clients requirements, budgets, interests and marketing campaign preferences in one place, otherwise we will come back to the previous point… waste of time!

6. Streamlining the processes from Marketing to Post Sales

What is more important than your Sales & Marketing department? All businesses want to know where the money goes, how and where they make a profit. Once again it’s not easy to deal with all of it, to gather all the information in the same place to compare your different spends and losses. The ideal would be to have all information in one place and measure your real performances.

Those challenges are definitely not the only ones for travel businesses, however, they are definitely painful for the agents and need to be fixed.

With Sugati, the best CRM solution for the travel sector, you will be able to visualise all your activity in one go! Sugati provides a fully integrated cloud-based CRM solution EXCLUSIVELY for the travel trade. Our Travel CRM system is responding directly to all your challenges and is including many features such as:

  • Generate reports in less than 2 minutes
  • Update the individual objectives instantly
  • Manage your marketing campaigns KPIs
  • Deal with supplier payments rules
  • Manage client preferences
  • Evaluate easily your keywords performances, and so on…

Sugati is more than a product, it’s a technology platform. We are by your side as a Partner. Our team understands your issues and questions and build the CRM software for you. From a travel and technology background, we have built Sugati on top of the powerful Salesforce.com, to answer to your challenges. What a fantastic new technology solution for both Tour operators and Travel agents. Book a demo today and find the perfect CRM solution for your travel needs! 

Be the most dangerous competitor thanks to your fitted CRM software. Make the difference and move to the next step!

You found the right CRM solution for your Travel Business

Sugati is exhibiting at ITB Asia 2018!

We are happy to announce to you that we are flying out to Singapore!

Proud of our intuitive CRM system, we are excited to be part of the incredible ITB Asia 2018. Impatient to show to the world what Sugati has to offer to the Travel Trade, our fully integrated CRM for tour operators is ready to go!

With more than 900 exhibitors from over 110 countries, we are honoured to be present this year and meet up with travel companies.  ITB Asia is the travel show that you want to attend if you are a Travel Agent or a Tour Operator looking for the opportunity to grow!

This global travel & technology show is taking place the 17th, 18th and 19th of October 2018 at the Expo and Convention Centre, Marina Bay Sands. Technology and travel passionate, the Sugati team is getting ready to go! We will be more than happy to chat and learn from your travel business over these three days. 

Celebrating its eleventh year, ITB Asia is definitely the meeting place for the travel trade you want to attend. Whatever your first intention is, this will be the occasion to create new partnerships and new business opportunities. This show simply gathers with the most important players in the region.

ITB is taking place at one of the most beautiful places in Singapore. The event is well-known to be beneficial for travel agents willing to learn more about technology evolution and the latest travel industry trends. With its 200 speakers, you can attend up to 90 conferences. Many topics will be covered for your interest. However, travel and technology are the keywords you’ll hear during this show.

Meet up with travel and technology companies

If you are keen to…

  • Learn from travel sector including Hotels, Travels Agents, Cruise Lines and the Tourism industry
  • Attend an incredible show at one of the most prestigious places in Singapore
  • Be up to date on the latest trends and technology for the Travel Trade
  • Looking for a growth enabler for your travel business
  • Attend many different conferences of your interest
  • Meet in person our Sugati team in order to understand how the artificial intelligence can be beneficial to your business

You found the place to be!

Sugati is an incredibly easy CRM for travel agents, exclusively designed for the travel trade. Our mission is to help travel agents and tour operators understand how cloud-based CRM solution can help them to succeed. Our powerful native Salesforce and fully integrated CRM is the travel software you must consider to help you to grow. Registered to the stand B21, you will find Ian, Sugati Head of Project Delivery and Tin, CEO over three days. 

Come by and discover our travel agent software!